Hello all: It came to my attention that even though I spend time online, it doesn't take away from my most productive activity; face-to-face, email, mail, or over the phone marketing to my database.
Don't get me wrong. I blog. I post. I believe it's important to be optimized and to be up-to-date with the latest trends. But I was having a conversation yesterday with our top producer this year. He's been in the business for 9 years and is having a phenomenal year so far. What he said I agree with. He built his database and markets to it. Whether it's a mailer, email, or personal phone call, he is doing something right. I haven't talked to him about his online presence and plan to. I would bet he doesn't have alot of time right now.
I joined Active Rain to connect with my smarter peers; I needed to learn. Then came Facebook, Linkedin and Twitter. I take the time to post, usually once/day in the early morning or late evening. I'm curious what you think about being online. How has it benefitted you? I don't think I've done any business to date. I've had a few referrals and understand about branding. I still don't think an online presence replaces what else we can be doing. I welcome your feedback. Tell me your success stories! Thanks! Have a great day!
Paul McFadden
